The Brief

Our client came to us with limited sales resource, needing outsourced telesales assistance to develop and build their start-up recruitment business.

Working as a recruitment to recruitment provider of high-quality graduate personnel, it was our challenge to target recruitment agencies to pitch the proposition of outsourcing their internal graduate recruitment to our client.

24 I.S. initially started with a small number of telesales days to kick start the campaign, and then due to the success of this campaign we became their sole resource for lead and appointment generation, as well as assessment day fulfilment.

As this was ongoing prospecting and pipeline building in specific recruitment vertical, we built-in and scheduled 6-8 days per month over a 12 month period, this enabled us to continue cold calling and warm calling prospects.