OUTSOURCED SALES SERVICES
Extend your sales team without the cost of building one
At 24 I.S. Sales Intelligence, we provide flexible outsourced sales services to businesses that need additional sales resource without the cost, commitment and management overhead of recruiting an internal team.
Our experienced UK-based sales professionals can work as an extension of your existing sales operation, helping you identify
prospects, generate opportunities, develop new business and support your sales pipeline.
Whether you need additional resource for a specific campaign, want to enter a new market or need an ongoing outsourced sales function, we can build a solution around your requirements.
Talk to us about your outsourced sales requirements - call today on 01782 409788.
Why outsource your sales?
More Sales Activity Without More Headcount
Building a successful internal sales team takes time and investment.
Recruitment, salaries, training, management, technology, data and ongoing development all add to the cost of generating new business.
Outsourcing some or all of your sales activity can give you access to experienced sales professionals without having to build that infrastructure yourself.
It can be particularly useful when you want to:
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Increase sales activity
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Enter a new market
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Develop a new territory
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Launch a new product
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Generate more sales appointments
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Build a prospect pipeline
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Support an existing sales team
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Cover a temporary resource requirement
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Test a new sales strategy
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Grow without immediately increasing headcount
What can an outsourced sales team do?
Sales Support Built Around Your Business
There isn't a single model for outsourced sales.
We can provide support at different stages of your sales process, depending on where you need additional resource.
Prospecting & New Business Development
Identify potential customers, reach decision makers and create new sales opportunities.
[Explore B2B Lead Generation →]
Appointment Setting
Generate qualified sales meetings for your internal or field sales team.
[Explore Appointment Setting →]
Outbound Telesales
Engage prospects directly and progress opportunities through the sales process where appropriate.
Account Development
Support existing customer relationships and identify opportunities for additional products or services.
Market Development
Help you enter new sectors, territories or markets without immediately having to recruit a dedicated sales team.
Sales Follow-Up
Ensure enquiries, leads and opportunities are followed up consistently and professionally.
An extension of your sales team
Your Team, With Additional Sales Capacity
We don't see outsourced sales as simply handing your sales operation to another company.
Our objective is to work as an extension of your business.
We take the time to understand:
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Your products and services
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Your target customers
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Your sales proposition
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Your competitors
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Your sales process
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Your objectives
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Your qualification criteria
Our team can then operate alongside your existing sales and marketing resources, providing additional capacity where it's needed.
This means your internal sales people can spend more time developing and closing opportunities, while we provide additional prospecting and sales activity.
Experienced B2B sales professionals
Sales Experience That Represents Your Business
When you outsource sales, the people representing your business matter.
Our campaigns are delivered by experienced UK-based sales professionals, rather than relying on a high-volume call-centre model.
They understand that B2B sales often involve:
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Multiple decision makers
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Longer sales cycles
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Technical propositions
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Existing supplier relationships
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Budget considerations
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Procurement processes
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Timing and project requirements
We therefore focus on creating professional commercial conversations that reflect positively on your business.
Flexible outsourced sales
Start With the Resource You Actually Need
You don't necessarily need to outsource your entire sales operation.
Our flexible approach allows you to start with a specific requirement and increase activity as your business develops.
For example, you might initially need:
Four days per month of prospecting
or:
Additional appointment-setting capacity
or:
A dedicated campaign to enter a new market
or:
Ongoing outsourced sales support
The objective is to provide the level of sales resource that makes sense for your business rather than forcing you into a standard package.
Outsourced sales for growing businesses
Grow Your Sales Without Immediately Growing Your Payroll
Outsourced sales can be particularly valuable for businesses that are growing but aren't yet ready to employ a larger sales team.
You may have:
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A strong product but insufficient sales resource
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An established sales team that needs more leads
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A new product requiring market development
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A new territory you want to explore
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An opportunity to enter a new industry
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A temporary gap in your sales team
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A need to increase activity without increasing fixed costs
We can provide additional sales capacity while you concentrate on running and growing your business.
Our approach
A Structured Sales Process
We don't simply start making calls.
We first establish what you want to achieve and how we will measure success.
1. Understand
We learn about your business, products, customers and objectives.
2. Target
We define your ideal customer and the prospects you want to reach.
3. Prepare
We develop the sales messaging, qualification criteria and campaign approach.
4. Engage
Our sales professionals contact prospects and develop conversations.
5. Qualify
We identify genuine opportunities and determine the appropriate next step.
6. Progress
Qualified opportunities are passed to your team or progressed through the agreed sales process.
7. Review
We analyse results and feedback and refine the campaign where necessary.
Outsourced sales across B2B markets
Experience Across Different Sales Environments
Our experience covers a wide range of B2B sectors, including:
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IT & Technology
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Cyber Security
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Network Connectivity
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Backup Software
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Telecommunications
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Manufacturing
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Engineering
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Recruitment
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Professional Services
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Construction
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Facilities
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Energy
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Training
We are particularly experienced in the IT reseller and technology channel, having worked with vendors, distributors and resellers across new business development and licence renewal campaigns.
This experience means we can quickly understand complex propositions and the different commercial relationships involved in a B2B sales channel.
IT & Technology Outsourced Sales
Experienced Across the IT Sales Channel
Our experience within IT extends across Cyber Security, Network Connectivity and Backup Software, working with vendors, distributors and resellers.
We've supported both new business development and licence renewal activity, giving us an understanding of the complete technology sales environment.
Whether you're a vendor looking to develop your reseller channel, a distributor looking to increase sales through your partner network, or a reseller looking to generate more end-user opportunities, our team can provide targeted outsourced sales support.
[Explore IT Sales & Telemarketing →]
Outsourced sales vs recruitment
An Alternative to Building an Internal Sales Team
Recruiting a new salesperson can be a significant commitment.
There are recruitment costs, notice periods, salaries, employer costs, training, management and the time required for a new employee to become productive.
Outsourced sales can provide a more flexible alternative when you need additional resource quickly.
It can also allow you to test a market or sales proposition before making a permanent recruitment decision.
For some businesses, the right solution may ultimately be to build an internal team.
For others, an outsourced sales resource may provide the flexibility and expertise they need on an ongoing basis.
We can help you determine which approach makes sense for your particular situation.
Measuring results
Focused on Commercial Outcomes
We agree the objectives and measures for the campaign with you from the outset.
Depending on the service we're providing, these could include:
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New prospects identified
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Decision makers contacted
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Sales conversations
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Qualified leads
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Appointments
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Opportunities generated
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New accounts
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Sales activity
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Customer renewals
We also provide feedback from the market, helping you understand what prospects are saying about your proposition, competitors and market conditions.
Need More Sales Resource?
Whether you need additional prospecting capacity, want to enter a new market or are considering outsourcing part of your sales operation, we'd be happy to discuss your requirements.
We'll look at your existing sales process, target market and objectives and recommend where we believe outsourced sales could add value.
Let's Talk About Your Sales Requirements
[Contact 24 I.S. →]
Or call us on 01782 409788 to discuss your own needs and thoughts.
