SaaS Lead Generation

Generate more qualified sales opportunities for your SaaS platform.

At 24 I.S. Sales Intelligence, we help SaaS businesses identify, reach and engage potential customers to generate qualified B2B sales leads and new business opportunities.

Our experienced UK-based sales professionals combine targeted prospecting with genuine telephone conversations to identify businesses that have a potential requirement for your SaaS solution.

Whether you're looking to launch a new SaaS product, enter a new market, build your sales pipeline, generate product demonstrations or support an existing sales team, we can develop a lead generation campaign around your objectives.

We have built our own SaaS platform in another part of our business here - and hence we know what it takes to sell these solutions having done this already to some of the leading retailers and brands in the UK and across the world.

Campaigns can start from just four days per month.

Our First-Hand Experience in SaaS Sales

At 24 I.S. Sales Intelligence, we understand the challenges of selling Software as a Service (SaaS) because we have direct experience helping to develop and sell our own in-house SaaS business.

This experience has given us a practical understanding of how to take a software proposition to market, identify the right potential customers and turn initial conversations into genuine sales opportunities.

Our approach is straightforward: target the right businesses, speak to the right decision-makers and give them a clear reason to explore your solution.

We use targeted telephone prospecting to identify businesses that fit an agreed customer profile, engage the people most likely to influence purchasing decisions and introduce the benefits of the software in a relevant, commercially focused way.

Where there is genuine interest, we invite suitable prospects to a web-based demonstration, giving them the opportunity to understand how the software works and how it could benefit their business. We then establish their requirements, gather the information needed to prepare a quotation and help move the opportunity towards the next stage of the sales process.

From Targeted Prospecting to Qualified SaaS Opportunities

Our practical methodology follows six simple stages:

1. Identify – Agree your ideal customer profile, target sectors, business characteristics and relevant use cases.

2. Target – Research suitable businesses and identify the decision-makers and influencers most relevant to your software proposition.

3. Engage – Make targeted outbound calls to introduce your solution, establish relevance and assess potential interest.

4. Demonstrate – Invite qualified prospects to a web-based demonstration so they can explore the software and understand its potential value.

5. Qualify – Establish the prospect's requirements, current processes, challenges, timescales and potential buying intentions.

6. Progress to quotation – Capture the information needed to prepare a meaningful quotation and agree appropriate next steps.

This approach helps SaaS businesses focus their sales resources on relevant prospects rather than relying on high volumes of unqualified leads.

Whether you are launching a new software product, entering a new market or looking to generate more demonstrations with prospective customers, 24 I.S. can provide flexible, experienced UK-based sales support tailored to your objectives.

Our aim is simple: to help you reach the right people, generate worthwhile software demonstrations and develop qualified opportunities that can progress towards a sale.

Ready to Generate More SaaS Opportunities?

If you have a strong product or service but need more opportunities entering your sales pipeline, our B2B lead generation service could provide the additional sales activity you need.

We'll discuss your ideal customer, target market and objectives and recommend an approach that makes sense for your business.

Let's Talk About Your SaaS Lead Generation

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Or call us on 01782 409788