I.S. LTD
B2B Telemarketing & Outsourced Sales Services
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Carbon, Energy & Procurement Case Study
Specialist Telemarketing and Appointment Booking: 1,500 Meetings Over Seven Years
Sector: Carbon, energy and procurement consultancy
Duration: Over seven years
Results: Approximately 1,500 meetings booked
Service: Specialist B2B telemarketing and flexible appointment-setting support
The Challenge
A specialist consultancy providing carbon, energy and procurement services operates through a network of franchise consultants. These consultants need to develop relationships with prospective business clients, but finding the time to research prospects, make outbound calls and arrange meetings can be challenging when they are also managing other aspects of their businesses.
They needed a reliable telemarketing partner who could understand their proposition, represent it professionally and generate opportunities to meet relevant decision-makers.
Our Approach
Over more than seven years, 24 I.S. Sales Intelligence has provided ongoing telemarketing and appointment-booking support to the business and dozens of its franchise consultants.
Our team has developed an in-depth understanding of the consultancy's proposition, enabling us to communicate its services confidently and engage relevant prospects in meaningful conversations.
We also use our experience to help consultants build more effective prospect data. While the consultants supply their own data, we provide guidance on which organisations, individuals and job titles to target, helping ensure that campaigns are focused on the right decision-makers.
Flexible Support for Individual Consultants
The service is designed around the way franchise consultants operate. Rather than committing to a large campaign, they can purchase an initial block of three to five days of telemarketing, with those days typically spread over a couple of months.
This gives consultants time to work on other areas of their businesses while maintaining a consistent focus on business development. Once a block of calling days has been completed, they can simply order another when they are ready.
The result is a practical, flexible service that can be scaled to suit individual consultants' needs.
The Results
Over the course of the seven-year relationship, 24 I.S. has booked approximately 1,500 meetings for the business and its franchise network.
This sustained level of activity reflects more than the volume of calls made. It demonstrates the value of a team that understands a specialist proposition, knows how to identify appropriate decision-makers and can represent the business effectively in conversations with potential clients.
More Than an Appointment-Booking Service
The relationship has been built on continuity, sector knowledge and a flexible approach to outsourced sales support.
By combining experienced telemarketing with practical guidance on prospect targeting and a straightforward, repeatable booking model, 24 I.S. helps franchise consultants maintain their business development activity without having to undertake every stage of prospecting themselves.
At 24 I.S. Sales Intelligence, we combine specialist proposition knowledge with experienced B2B telemarketing to help businesses and their consultants build pipelines, reach decision-makers and secure valuable meetings.
How Can We Help You?
If you have a clearly defined market or sector that you want to penetrate, 24 I.S. Sales Intelligence can help you turn that market into a structured, actionable sales opportunity. Whether you need to identify every relevant organisation, find the right decision makers, build accurate prospect data or engage those prospects by telephone, we can provide the expertise and resource to support your objectives.
Our experience extends across a wide range of sectors and market types, from telecommunications, IT and construction to professional services, sports, procurement and specialist B2B markets. We understand how to research a market, build an appropriate prospect database and develop an effective calling strategy around your proposition. This means you don't necessarily need to have all the answers before you approach us—we can help you develop the approach.
If you have a market you want to target, let's talk. Whether you're looking for a one-off market research exercise, a targeted outbound campaign or an ongoing sales intelligence programme, 24 I.S. can provide the people, experience and sales expertise to help you identify and develop new opportunities. Contact us today to discuss how we could help you open up your next market.
Speak to our friendly team on 01782 409788 to discuss your challenge, (or email us at info@24-is.co.uk ) and we can explain how we can put a solution in place for you.
